Archive for May, 2009

David Fare, Mark Treasure, Stephen Wiltshire.

Roll up! Roll up! No, put it away; have some fairy floss instead. 400,000+ West Australians went to the Perth Royal Show last year and guess what they all saw? No, NOT the cake decorating: the BIG SCREENS in the main arena. It’s a once-a-year opportunity to blitz nearly half the population of Perth. What [...]

One of those promotions that just went too well; happens to us all the time too. Oprah invited her TV audience to download a voucher for a free sample of the new KFC grilled chicken product (WAIT! DON’T GO; it’s not available here!) and they downloaded like there was no tomorrow because they’d never eaten [...]

Some innovative creative in some of these; mostly outdoor ads. If you own a Large Blank Wall or a Conspicuous Public Asset, you may be able to monetise that while attracting some attention. Also interested in talking to any West Australian organisation with high traffic and the potential to host a digital advertising network. Mark [...]

What a privilege it is to do presentations to people in the advertising industry here in Perth … I Work With Monkeys – More bloopers are a click away

Ok, not really. Via Matt Daly