Archive for August, 2009

Attention: City of Lights. Where are you on this?

Simply the finest piece of outdoor projection we’ve ever seen. Created for a festival in the UK. Well worth a couple of minutes of your time if you’re interested in outdoor advertising and who isn’t? Happy to discuss Outdoor Projection if you have a project in mind.

Red recent

Red Outdoor are doing great work with the latest large-format display technology. We can put pictures of you as a baby in 24 shopping centres in WA – including Karrinyup and Galleria. Recent samples of Red’s work:

Radioside Assistance

Latest round of the 2010 Siren Awards (yes, that would seem to be next year) have just been announced. Congratulations to The Brand Agency for taking out Best Ad for their RAC execution. They also won the award for Radio Craft. You can listen to the ads here. Here is the Siren Awards logo, which [...]

The Real Man’s Big Screen

Hey LOOK! It’s Barry Manilow performing on a stage that fell off the back of a TRUCK! Racing & Wagering Western Australia (RWWA) has the biggest, scariest, most transportable big-screen experience since the bears were bad. Come along to Media Tonic’s demonstration of it. We’re doing tea and scones. The Real Man’s Big Screen is [...]

Art & Copy

95% of the way through shooting our exposé of the advertising industry only to discover that someone has beaten us to the punch. And now there’s no punch left; just soggy pieces of citrus. Currently doing limited screenings in the U.S. Source.

30 Seconds

“Seriously though: advertising. I’ve met so many great people”. Go Barbara. Foxtel’s new comedy show on the Australian ad industry is called 30 Seconds. Did somebody say Subscription TV and Advertising? In that case, note that FOXTEL subs are up 8% in 2009; revenue is up 11%; churn is down and there are 25 more [...]