A brilliant piece of interactive outdoor promotion for the show Vampire Diaries that engaged people on a powerful scale, as the video shows. The TV/movie industry is particularly good at this sort of thing but interactive outdoor can work just as well for a brand, a retailer or a public information campaign. Come on people; [...]
Media Tonic have officially taken on representation of oOhmedia in Western Australia – we had the party to prove it. Congrats to Michael from OMD and Mark from McDonalds; they won Raymond Weil watches worth around $2,000. Around 120 guests; much rejoicing. How much do you know about oOhmedia’s properties? Call Dave or Mark for [...]
One of the leading lights in the augmented reality worlds (that’s a joke, son) is a company called Total Immersion. The technology dynamically adjusts a 3D image to the movements you make while standing in front of the 2D screen. Already there are kiosk and OOH applications and we look forward to having a product [...]
Betty White’s charity calendar. I hate it when they objectify men. Source1. Source2.