Augmented reality

One of the leading lights in the augmented reality worlds (that’s a joke, son) is a company called Total Immersion. The technology dynamically adjusts a 3D image to the movements you make while standing in front of the 2D screen. Already there are kiosk and OOH applications and we look forward to having a product offering in this area before too long.

Anyhow, watch the video on their home page for a short preview of the rest of your life. And have a look at the Magical Mirror video for a look at a clever interactive retail application.