First, write a headline that is related to the video but makes it look as though you thought of something extra. Second, a paragraph that links to another example of the same thing. Link to Wikipedia; link to the source. Nearly done. The video goes about here: Close with a witty aphorism that brings Dave [...]
Twenty20′s Big Bash rated its pants off in January (307,000 viewers, a best ever – 18.5% up on the 2009 final) and Subscription TV continued to rise at the expense of Free To Air stations. Traditionally a strong period for STV, January was up 10% and FTA down 2%. In subscription homes, STV stations accounted [...]
For a small price you can have the booty of your dreams… How can you argue with that? I know we risk lowering the tone again, but this is simply to say you can keep your social media campaigns; here is some great old-fashioned direct marketing. Everything about this campaign is wonderful: the product concept, [...]
Winner of an Emmy Award for Interactivity, The Truth About Marika is perhaps an early example of where interactive TV is headed. The video below talks about ‘fiction without limits’ and where it gets interesting is the blurred line between story and real world. For example, part of the program mix was a TV debate [...]
We’ll shortly be landing at Minneapolis Airport. Media Tonic would like to announce that they now represent the AirAsia network in Western Australia. It’s the largest low-cost air carrier in Asia; around 37,000 Australians fly AirAsia each month. Passengers skew towards medical professionals, government, military, education and self-employed. There are onground advertising opportunities such as [...]
Thought we’d start with the Kim Williams quote: “Since the launch of digital in 2004, this is the most significant milestone in FOXTEL’s history. With FOXTEL Next Generation, a new phase of television will be created for Australian consumers. We are moving forward, adapting technology to give our subscribers the power to tailor viewing to [...]
Subscription TV continues to improve its position relative to free-to-air. OzTAM results for the first half of 2009 show Subscription up 4.1% in metro and FTA down 1.5%. Subscription has a larger audience share than any free-to-air network with 23.2%. Ten Network on 17.4%. ABC 12.7%. We’d be buying shares in Consolidated Media too if [...]
Oil and gas leases: Government says “Use It or Lose It” Water licences: Government says “Use It or Lose It” Rights to broadcast sporting events on television: Government says: “Hi”. Kim Williams, in his
Now you probably want the link to the pitch-altering phase vocoder.
Media Watch described last week the unsuccessful attempts of the not half bad Bazura Project to get itself noticed by TV Week’s Logie Awards. It’s a movie show not shown on WA TV. There should be more of that. Anyhow, here they are receiving their Antenna Awards at Melbourne Community TV’s annual Gongs:
