Archive for the ‘Uncategorized’ Category

When Art Directors have too much power

They create web sites like this. They’re a San Francisco Production House. We also liked their job ad for an Intern that included their company philosophy:

Zombo.com

One of the big time-wasters at Media Tonic. Zombo.com.

Memo to all staff

You will never see that again

Unless, like us, you watch the video about eight times. And yes, it’s legit. Vijay Singh during the practice round at the US Masters last year. It’s a tradition at The Masters to try and skim the ball across the water on the 16th. As if that bloody game is not hard enough already.

Curling hats

Media Tonic is pleased to announce it now reps Curling Hats in Western Australia. We know a media-driven sports merchandising opportunity when we see one.

The Twest Australian

300 of the Perth Twitterati gathered in the Perth Town Hall on Feb 25th for the Media140 event. It was part of an Around the World in 140 days project initiated by founder Ande Gregson. That’s how he spells it. Media140 began as a charity fund-raiser when Ande decided he wanted to run a marathon [...]

And the winner is … obesity

Every year, TED names three winners of the TED Prize. The first winner for 2010 is Jamie Oliver. Below is his talk on obesity and what to do about it. TED started out as the Technology, Entertainment and Design conference. And Jamie Oliver started out as a prat. You can see previous TED Prize award-winners [...]

Hello ladies

“We’re not saying this body wash will make your man smell like a romantic, millionaire jet fighter pilot, but we are insinuating it.” I’m on a horse.

Clients from Hell

Apparently they exist, though we have no experience of them. Clients From Hell. “Can you call Google and ask them when the website will show up in the search results?” “Can we pay for the logo in instalments, or even better can I pay you in salad?” “Make sure it’s not too edgy, not too [...]

Vintage ads

Marshall McLuhan said “historians and archaeologists will discover that the advertisements of our time are the richest and most faithful reflections that any society ever made of its entire range of activities.” Via ResearchBuzz, over 100,000 old print ads searchable by category, keyword or even colour. Asian people weren’t as tall in those days. You [...]